Friday, May 3, 2013

Purpose of Social Media in the American Orchestra Field - Part 3 - Survey Analysis Continued


The next survey question changed the phrasing to instead ask “which of the following do you feel you have the most success with.”   This was done to find the results of not what orchestras wanted the applications to do, but to instead know what the applications are actually doing.  The same five response options were given.

The responses, while not the same exact percentages for the question on what they felt the purpose of social media was, mirrored their answers to what they wanted social media to do for them. 

 Figure 11

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